CALL TO ARTISTS 2025

Zoominescence Logo 2025 sponsored by The Kings University

 ZOOMINESCENCE

Our team at The Valley Zoo Development Society is excited to host our 13th year of Zoominescence: A Festival of Light presented by The King’s University this December at the Edmonton Valley Zoo! Nestled within Edmonton’s beautiful River Valley, the Valley Zoo will be home to a spectacular exhibition of artistic light installations for guests of all ages to admire and enjoy. Zoominescence offers a unique and special way to experience the Zoo at night to help us celebrate light, artistry, imagination, and the strong spirit of our community in the winter.

Zoominescence will be open every Friday to Sunday starting November 28th, plus every day starting December 12th to 31st (excluding Christmas Eve and Christmas Day) for a total of 24 public festival days.

 

 CALL TO ARTISTS

We welcome individuals, teams, and organizations of local artists and creatives with a passion for the arts and animals to create a light-up installation or sculpture that enhances the beauty of the Edmonton Valley Zoo at night. Our Call to Artists is a friendly competition open to all, but only a handful of submissions will be selected to showcase their art at the Zoo. Submissions will be judged and selected by a jury of Zoo and event management and winners will each be awarded $3,500.

2024 INSPO

These are the talented local artists who created unique and custom animal light art pieces for Zoominescence 2024…

    WHAT WE NEED FROM YOU

    For our 13th year of Zoominescence, our theme is “Our Wild Neighbours!” Our goal is to provide visitors with an understanding of the amazing animal diversity across Canada, both on land and in water. We especially want to highlight the importance of how humans should be more mindful about how we share the land with these animals and what we can do to continue protecting and conserving all life in our natural environments.

    Artwork submitted for the artist competition should be focused on:

    • An animal of your choice with preference for Canadian or Northern animals or animals found in our River Valley. These can be animals living at the Edmonton Valley Zoo or animals not at the zoo who still have an engaging and interesting story for guests to learn more about.
    • Sharing key messages of why we should protect our wild neighbours and action items anyone can take to preserve wildlife in our natural spaces.

    Installations that are of most interest for our festival include:

    • Artwork that expresses clear conservation and educational messaging related to the artist’s animal of choice.
    • Interactive exhibits or memorable photo opportunities that animate our zoo grounds.
    • Medium to large-scale stand-alone sculptures or installations that cast plenty of light.

    In keeping with our environmental stewardship, environmentally friendly or recycled materials are highly recommended. We would like to see pieces that incorporate the zoo’s three pillars: Education, Stewardship, and Conservation. Individuals and teams are strongly encouraged to work with recycled materials and renewable energy to design an art display that celebrates the aforementioned themes. Please keep in mind that the majority of visitors will be children.

    What you need to know

    A few things to keep in mind regarding the installation application are:

     

    • Chosen projects will be provided with a budget of $3,500.00, which will be paid in four installments.
      • Your use of the funds is discretionary as long as the project approved is the project built.
      • The Valley Zoo Development Society requests the right to buy pieces after the festival ends.
    • Power will be provided by the Edmonton Valley Zoo, but artwork with energy-efficient lighting is preferred.
      • We require our artists to use timers to minimize the power used during the 24-day festival period.
      • Artists are expected to bring their own timers and extension cords, but depending on the location and supply, Event Coordinators may be able to provide them if requested.
    • It is the artist’s responsibility to ensure the exhibit is maintained.
      • If maintenance is required due to technical failures, weather, or other circumstances, our team will contact artists once we are aware of it to discuss a solution.
      • Please keep in mind our unpredictable winter weather when considering tech and materials.
    • This is meant to be fun, so get creative and keep it light-hearted and enjoyable! We want energetic people with a love of the arts to share in this experience.

    APPLICATION

    APPLICATION DEADLINE: JULY 1ST, 2025.

    Please submit a 2-page application including your project Statement and Rendering. If your application is missing any of the elements outlined below, it may be removed from consideration. Before submitting your application, please confirm that you have included the following details:

     

    1. Statement (Page 1): A detailed PDF/DOC file containing the project submission (Max 1 page, no font or size restriction). This file must be named after the submission title followed by the word “statement”. For example, Installation101_statement.doc. Please ensure the file includes the following:
      1. The concept of your installation describing your project and its central ideas.
        1. How does this represent the theme?
        2. Title this section “Concept.
      2. Who will make up your team and what is their experience with these types of competition?
        1. Are you a community group? Single artist? School group? Organization?
        2. Title this section “Team.
      3. What do you intend to be your main materials required for the project?
        1. How will the use of these materials incorporate alternative energy?
        2. Some example materials we urge you to consider are LED lights, recycled metals or wood, ice, snow, and any other more sustainable materials.
        3. Title this section “Materials.
      4. How will you carry out the project?
        1. This should include who will be your primary artist/artists, a general timeline of events, the craftsmanship involved in creating your piece, and how you plan to maintain your installation through the festival.
        2. Title this section “Process.
    2. Rendering (Page 2): A rendering PDF file containing the full dimensions of your installations, the materials that will make each portion of the installation and any other information regarding your design. This PDF file must be named after the submission title and followed by the word “rendering”. For example, Installation101_rendering.pdf.
      1. A drawing or rendering of the general idea behind your installation.
        1. What will it look like? Please include dimensions, spacing, and visibility.
        2. What placement do you have in mind or where would be an appropriate spot for your installation?

      We look forward to seeing your amazing artwork and we wish you the best of luck!

    SUBMISSION

    The project submission deadline is Tuesday, July 1st, 2025. Installations will be chosen by the Valley Zoo Development Society and the Edmonton Valley Zoo. The winners of the Call to Artists competition will be contacted on Tuesday, September 2nd. If your submission is selected, you will receive your funding of $3,500 paid in installments after completing and signing your artist contract. Participants must submit a detailed project outline that includes a rendering, material list, required footprint, and a description of how their installation features an animal conservation success story by the submission deadline. Applicants must include a plan for installation and teardown, including a timeline for installation and maintenance requirements during the entire festival.

    You can email, or mail your submissions to the following:

    Valley Zoo Development Society
    Box 2359
    Edmonton, AB
    T5J 2R7

    Email: events@buildingourzoo.com
    Phone: 780-496-6924

    Applicants will be able to have input in the selection of the location of their installments, but the finalized location will be decided by the Valley Zoo Development Society. A map and document outlining potential locations are included, but if you would like to come and see the site during zoo operating hours, please do not hesitate to contact us. Please complete the following application about your project as specified on the next page. For more information, please call the Valley Zoo Development Society at 780-496-6924 or email events@buildingourzoo.com.

    Thank you for your support!

    SITE LOCATIONS 2025

    Download the Site Locations Options .pdf for site descriptions and photos corresponding to the location dots below.

    Call to Artists Map 2025
    Curious Firefox Art Installation 2024
    Stripes in the Shadows Art Installation 2024
    A Whale's Tale Art Installation 2024

    HELP BUILD OUR ZOO!

    It is through today’s zoos that future generations will come to a greater understanding of the human impact on the natural world and be motivated to preserve it and reverse the damage already done. Every donation, big or small, helps us revitalize our beloved Edmonton Valley Zoo! Thank you for caring for the animals, our children’s future and the planet!